Social media marketing for businesses has proved to be a boon! Indeed, businesses and leading companies who are looking for constant growth and social presence now consider SMM - social media marketing the greatest tool of all time! And if we talk about today, one strategy that is the biggest buzzword making a big impact is micro-influencer marketing ! While mega-celebrities with millions of followers might be the first thing that comes to mind when you think of influencer marketing, the smaller, more relatable voices are proving to be a game-changer for many businesses. In this blog, you'll explore the world of micro-influencers and find how to harness their power for your brand on Instagram effectively. So, are you ready to take a flight into this immense world of micro-influencers? First things first… Who are Micro-Influencers? To put it straight, micro-influencers are individuals who have a modest following on social media platforms, especially Instagram. Their follo
Trying to find an interesting way to engage people on your social media? Have you considered using memes in your marketing campaign? When everyone tries to skip ads as fast as they can, memes and humor media will easily engage hard-to-reach consumers. Meme marketing is an extremely low-cost way to create engaging content that helps you gain an audience quickly and organically . Memes have become an easy and effective way to build community. Here are four reasons memes should be a part of your social media content. Expensive? Memes? No! Other people create the static picture of GIF in the meme content, so you don’t have to create an original video or photo of yourself. Small businesses and digital marketers often use memes to save the time and money required to produce original content. Instead, you need to add a new caption or a funky twist to the existing media for people in your community to relate to you. Memers value DIY and low-resolution content, so worry not if you have limited