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Small Following, Big Impact: The Power of Micro-Influencer Marketing

Social media marketing for businesses has proved to be a boon! Indeed, businesses and leading companies who are looking for constant growth and social presence now consider SMM - social media marketing the greatest tool of all time! And if we talk about today, one strategy that is the biggest buzzword making a big impact is micro-influencer marketing ! While mega-celebrities with millions of followers might be the first thing that comes to mind when you think of influencer marketing, the smaller, more relatable voices are proving to be a game-changer for many businesses.  In this blog, you'll explore the world of micro-influencers and find how to harness their power for your brand on Instagram effectively. So, are you ready to take a flight into this immense world of micro-influencers?  First things first… Who are Micro-Influencers? To put it straight, micro-influencers are individuals who have a modest following on social media platforms, especially Instagram. Their ...
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How will Influencer Marketing Help You to Generate More Sales?

After we get up from our bed, the first thing we do is check the news feeds on Instagram. Or, check how many likes we got on our latest pic. We all are addicted to social media platforms, so why not use them to boost your sales. Brands rely on top social media platforms to increase their sales and boost brand awareness.

If you are a proud online store owner, you would know the importance of using social media to drive more sales. And, the best way of doing so is by collaborating with Instagram marketing influencers. Investing in paid social media advertising and influencer marketing strategies will do wonders for your brand. Want to know how? Let’s find out!



Learn How Instagram's New Algorithm Works


Interested in developing viral Instagram content? If so, understand how the Instagram sorting algorithm works. The platform uses various factors like timeliness, post engagement, and post location to determine where the post is displayed in a user’s timeline and whether the post makes it to the Explore page.

Three factors determine what you see in the Instagram Feed
  • Interest
  • Recency
  • Relationship
  • Send a Surprise Gift
Loyal customers should receive something from the brand. It can be a surprise gift for the happiest customers, brand fans, and influencers who are loyal to your brand. Your gift should be photo-worthy that you can integrate into your post. For Instance, Taco Bell once sent thank you gifts to their passionate fans and earned a ton of content and photo ops tagging their brand.




Instagram Shoutouts


Send a direct message to a large Instagram page asking them for their shootout prices. This will help you to determine in which direction you should move to promote your products on the page. In this way, you can showcase your products on pages with millions of followers, even at a very low price, if you know the right pages.
 
To generate more sales through Instagram marketing in 2021, it’s high time to work with famous influencers.
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  1. RobertNelsonOctober 2, 2021 at 12:44 AM

    Thank you for your articles that you have shared with us. Hopefully you can give the article a good benefit to us. Influencer Marketing

    ReplyDelete

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