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Small Following, Big Impact: The Power of Micro-Influencer Marketing

Social media marketing for businesses has proved to be a boon! Indeed, businesses and leading companies who are looking for constant growth and social presence now consider SMM - social media marketing the greatest tool of all time! And if we talk about today, one strategy that is the biggest buzzword making a big impact is micro-influencer marketing ! While mega-celebrities with millions of followers might be the first thing that comes to mind when you think of influencer marketing, the smaller, more relatable voices are proving to be a game-changer for many businesses.  In this blog, you'll explore the world of micro-influencers and find how to harness their power for your brand on Instagram effectively. So, are you ready to take a flight into this immense world of micro-influencers?  First things first… Who are Micro-Influencers? To put it straight, micro-influencers are individuals who have a modest following on social media platforms, especially Instagram. Their ...
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5 Proven Ways to Get More Instagram Followers in 2023

With almost 1 billion monthly active users, Instagram is on the verge of becoming the top social media platform. As a result, it is gaining immense popularity among individuals and businesses. Gaining more Instagram followers help increase traffic to your website, this can ultimately boost your sales or turn you into a trendsetting influencer. But, organic Instagram growth does not happen overnight. If you are wondering how to build organic followers on Instagram, you must read this post. Here are some easy yet effective and proven ways to get more Instagram followers in 2023. 



  • Quality Over Quantity

You may post three-four times a day on Instagram, but if your posts are not engaging, it may not work best for you. Rather, your followers may unfollow you because they might see hyper-frequent posts as spam. So, it is better to post a few quality pictures than a lot of low-quality content. 

  • Choose the Right Hashtags 

Instagram allows you to use 30 hashtags for each post, so you must take advantage of it. Research the trending hashtags in your niche that are relevant to your brand and content. When you use these hashtags in your content, you will reach the people who follow those hashtags. 

  • Post Instagram Reels 

Reels are one of the fastest growing formats on Instagram. These are short, engaging videos up to 90 seconds long that can be fun, creative, and informative all at the same time. It will help you get more eyes on your content which will help grow your following. 

  • Use Great Captions

If you want to use captions to get more Instagram followers, engage with the followers you already have. You can do a lot with your Instagram captions to increase engagement, such as tag people, ask questions, and start conversations. When you encourage people to comment on your post or invite friends to join in on the discussion, it will help boost engagement. 

  • Post at the Right Time 

It is important to post engaging content at the right time to ensure that your audience sees your post in the first place. You can use an Instagram scheduling tool to schedule your posts to engage with the Instagram audience on a regular basis. 

How Can Social Sensei Help You?



Now that you know the top ways to boost your Instagram followers, it’s time to plan a strategy and execute it. You can also partner with Social Sensei, a leading social media management company that offers growth and marketing solutions to help you reach your target audience. We have helped over 5,000+ people to grow their Instagram accounts. In addition, we ensure to take the burden off your shoulders by managing your various tasks like content creation, engagement campaigns, social media strategies, and more. Schedule a call to talk with a Social Sensei team member to learn how you can gain more Instagram followers. 

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